CASE STUDY / PARC ON 5TH APARTMENTS
Resort-Style Amenities to be Proud of
How a big-time development company took its outdoor amenities to the next level.
Parc on 5th is an apartment community offering luxurious, modern amenities. With its high-quality outdoor environment, it’s raising the bar for suburban apartment living.
A key component to the success of Parc on 5th is its lineup of resort-style amenities. The beautiful property showcases what is arguably the best pool area on the suburban Utah market. With so much competition as multifamily construction booms across the Silicon Slopes, the Parc on 5th pool leaves nothing to be desired.
As an expert in creating immersive outdoor living experiences, Loft Six Four was involved to guide the direction of this relaxing space. Our team was tasked with taking a successful apartment amenity formula and adding to it to produce a unique standout.
A major factor in attracting and retaining residents, the pool area is proof of concept for the experienced developer’s new commitment to resort-style living.
The Best One Yet
Part of a long list of thriving projects developed by Wasatch Residential Group, Parc on 5th was well-positioned for success. The apartments were planned with the goals of creating long-term value for their development partners and future residents while elevating the surrounding community.
Having a proven track record after successfully completing several other similar projects, the development company set out to make Parc on 5th the best one yet. They approached the design with a new focus on creating resort-style living environments.
Knowing which key design moves to make, our team was able to capture the desired resort-style feeling. Carefully coordinating the pool deck design with that of the high-end clubhouse, we took advantage of the opportunity to make the space exceed expectations.
Once completed, the Parc on 5th pool amenity became the best of the dozens of the development group’s apartment communities. Now referred to as the new standard, it is the jumping-off place for all of their upcoming projects.
“Loft Six Four creates some of the best overall design concepts and site layouts of any firm that our group has worked with over the past several years. Their design plans add a new level of creativity and function to our multifamily developments.”
Jeff Nielson / Wasatch Residential Group
Key Design Moves
The components that make the Parc on 5th design stand out are simple but effective. Soft textured and luscious plantings within the pool amenity deck and on both sides of the pool fence, artificial turf, and pavers in lieu of just a sea of plain gray concrete. Smaller spaces organized to strategically break up the space and provide comfortable lounge areas. A mix of programmed uses to provide both a fun and relaxing place.
In the end, success comes from knowing what makes the difference between your run-of-the-mill and an above-average pool amenity. It takes confidence to stay committed to the simple, but important design strategies that bring extra value.
"A New Level of Creativity and Function"
At Loft Six Four, we’re known for being detail-focused while exhibiting a high level of creativity. We make sure these amenity spaces come together right so that our clients can have more great projects that they can be proud of.
SEAL THE DEAL
Online reviews from Parc on 5th residents and visitors demonstrate the benefit of having the best pool area around:
“The entire property is beautiful, but the pool is my favorite part. It’s so much fun and a super relaxing place to hang out and have a good time!”
– Amber T.
“Loved visiting this pool area. Better than any apartment complex pool I’ve been to.”
– Christina B.
“The gym and the pool sealed the deal.”
– Bret R.